Published: 27th September 2018
We’ve had a whirlwind couple of months pouring our heart and soul into getting our new brand, Huddersfield Giants Community Trust to where we have got it today, but we are confident that you will love it just as much as we do!
We’re sure you will know we have had many looks over the years, but we believe our new look matches exactly who we’ve become over the last ten years. Through research, we were aware that when people were asked, ‘Do you know what Huddersfield Community Trust do?’ the majority of people answered yes, but didn’t recognise the scope of work that we undertake or how many audiences we engage with on a regular basis. Therefore, it was crucial that we made a change to our branding to support our work within the community, highlight our relationship with Huddersfield Giants and create a strong identity that unified all of our departments.
A key focus when creating our branding was to be clear about what we offer as a Trust and through initial research conducted at the start of our rebrand process we have created our own brand story and values for Huddersfield Giants Community Trust:
Actively Inspiring People
Huddersfield Giants Community Trust is a non-profit organisation delivering sports and education-based initiatives into the community. We are here to inspire, create opportunities, promote being active and as a whole build a stronger community where everyone belongs.
We recognise that a rebrand is not just revitalising a logo, building a new website, and changing our online social media platforms, but it is about the physical change. Therefore, as part of our rebrand we are revamping our offices, and our home The Zone and we expect to be fully transitioned in the upcoming month!
Please be patient with us as we are still in a transition period as we switch everything around, but we are incredibly excited to share our updates with you over the next few months.
In the meantime, keep an eye out for further updates on our social channels: